{"id":5548,"date":"2017-02-17T17:02:00","date_gmt":"2017-02-17T17:02:00","guid":{"rendered":"https:\/\/globalgoodfund.org\/?p=5548"},"modified":"2023-03-28T17:04:45","modified_gmt":"2023-03-28T17:04:45","slug":"2016-fellow-spotlight-rocio-gonzalez","status":"publish","type":"post","link":"https:\/\/globalgoodfund.org\/2017\/02\/17\/2016-fellow-spotlight-rocio-gonzalez\/","title":{"rendered":"2016 FELLOW SPOTLIGHT: ROCIO GONZ\u00c1LEZ"},"content":{"rendered":"\n<p>We\u2019re saying goodbye to 2016 by highlighting the amazing work of our 2016 class. Below is an&nbsp;interview with Rocio Gonz\u00e1lez, CEO &amp; Co-Founder of&nbsp;<a href=\"http:\/\/grecaweb.com\/\">Greca<\/a>.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Fellow:<\/strong><a href=\"http:\/\/www.globalgoodfund.org\/about\/fellows-new-version\/\">Rocio Gonz\u00e1lez<\/a><\/p>\n\n\n\n<p><strong>Country:<\/strong>&nbsp;Argentina<\/p>\n\n\n\n<p><strong>Problem to Solve:<\/strong>Generate value from discards both in designed products and in the work its production generates<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Why was 2016 a special year?<\/strong><\/p>\n\n\n\n<p>2016 was a year of many projects coming together. Since 2015 I have worked with Loren Nu\u00f1ez, CEO &amp; co-founder of&nbsp;<a href=\"http:\/\/ilovetotebag.com\/\">Totebag<\/a>. This year we launched a new project together called&nbsp;<a href=\"http:\/\/papastudio.co\/\">PAPASTUDIO<\/a>&nbsp;\u2013 a studio for design and&nbsp;strategy for other entrepreneurs. Together we participated in Columbia University\u2019s Entrepreneurship and Competitiveness for Latin America Program. This program helped us rethink the respective processes involved in production and business administration of Greca, Totebag and PAPASTUDIO.&nbsp;Throughout the year I&nbsp;was focused on developing as a leader and&nbsp;<a href=\"http:\/\/www.globalgoodfund.org\/\">The Global Good Fund<\/a>&nbsp;kept me on track; they empowered&nbsp;me to set goals which allowed me&nbsp;to focus and complete them.&nbsp;Many of my goals were achieved before I planned, because as opportunities presented themselves&nbsp;my Global Good Fund training prepared&nbsp;me to take advantage.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>What motivates you to keep going?<\/strong><\/p>\n\n\n\n<p>I want to give more work opportunities to women in underdeveloped communities. With Greca I started working with women from jails and persons with disabilities. My idea of scaling up is to create more jobs and create products out of&nbsp;discards in order to have an environmental impact. This is what motivates me.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>Tell me about your growing pains?<\/strong><\/p>\n\n\n\n<p>Argentina is a country with a very unstable economy. Being an entrepreneur here is very challenging. For example, we pay the same amount of taxes as&nbsp;a large corporation. I\u2019m trying to create a&nbsp;sustainable business, and financially it is very difficult. &nbsp;Also, sustaining a good team is very important to us, and we made this a priority in 2016. To grow we need great people and structure, and with that comes great responsibility; I now have&nbsp;a lot of people relying on me.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>What was the biggest road block you faced this year?<\/strong><\/p>\n\n\n\n<p>This year I had to move out of the factory I had worked in and built up over&nbsp;the last few years. It was a difficult decision to make, but it was the right time. I built a new factory, DARAVI, in Tigre, which is now my \u201cmodel factory\u201d. Here I employ women from the area to make objects and fashion accessories out of&nbsp;discarded materials. I want to replicate this model in other towns of Argentina.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p><strong>How will you know when \u201cyou\u2019ve made it\u201d?<\/strong><\/p>\n\n\n\n<p>When I see&nbsp;people working in many factories, families with work throughout the year and new sustainable products in line at supermarkets and stores, I\u2019ll know that I\u2019ve made it.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We\u2019re saying goodbye to 2016 by highlighting the amazing work of our 2016 class. Below is an&nbsp;interview with Rocio Gonz\u00e1lez, CEO &amp; Co-Founder of&nbsp;Greca. Fellow:Rocio Gonz\u00e1lez Country:&nbsp;Argentina Problem to Solve:Generate value from discards both in designed products and in the work its production generates Why was 2016 a special year? 2016 was a year of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5548","post","type-post","status-publish","format-standard","hentry","category-uncategorized","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>2016 FELLOW SPOTLIGHT: ROCIO GONZ\u00c1LEZ - THE GLOBAL GOOD FUND<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/globalgoodfund.org\/2017\/02\/17\/2016-fellow-spotlight-rocio-gonzalez\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2016 FELLOW SPOTLIGHT: ROCIO GONZ\u00c1LEZ - THE GLOBAL GOOD FUND\" \/>\n<meta property=\"og:description\" content=\"We\u2019re saying goodbye to 2016 by highlighting the amazing work of our 2016 class. 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